What does Lyro need to create a lead?

An audience, plus at least one identifier: proEmail, persoEmail, linkedinUrl, twitter, or a first and last name with a company name or company URL. Passing a leadId updates the existing lead rather than creating a second record for the same person.

Can Lyro send the LinkedIn message or the email itself?

No. This toolkit builds and maintains audiences, leads, and webhooks and reads campaigns. List Identities and List Members return the identity and member IDs that La Growth Machine's own action endpoints require for sending, but no send action is exposed here, so sequences still run in the platform.

How many campaigns come back in one request?

Get Campaigns pages at a maximum of 25 per request, with skip and limit parameters to move through the rest, so a workspace with a long campaign history is read page by page rather than in a single response.

Does one call cover a lead who sits in several audiences?

Yes. Remove Lead From Audiences accepts more than one audience in a single call, so someone who asked to stop being contacted can be pulled from all of them at once. Confirm the list with List Audiences first so none is missed.

La Growth Machine MCP integration

Imports leads from LinkedIn URLs into audiences, finds and updates a lead, and removes anyone who should no longer be contacted.

Connect La Growth Machine See all integrations

13actions available

Three actions you can hand over today

Every action runs live through MCP. Nothing to build, nothing to maintain.

Create or update lead
Lyro creates a new lead or updates an existing one in LaGrowthMachine. Supporters can add prospects to outreach campaigns in real time.
Create audience from linkedin URL
Lyro imports leads into LaGrowthMachine audiences from LinkedIn profile URLs. Supporters can build targeted outreach lists without manual data entry.
Search lead
Lyro searches for a lead in LaGrowthMachine using various criteria. Supporters can look up prospect records to confirm they exist in the system.

See all 13 actions

How businesses use La Growth Machine + Lyro

Each card is one request a support team gets, and the La Growth Machine actions Lyro runs to close it.

Build an audience straight from a LinkedIn search
Lyro imports leads from a regular LinkedIn search, a Sales Navigator search, or a post URL into a named audience, running the import under the identity you nominate.
Create Audience From LinkedIn URLList IdentitiesList Audiences
Find a lead and say where they currently sit
Lyro searches by email, LinkedIn URL, lead ID, or a name and company pair, then reads the campaigns on the account and the workspace member who owns the outreach.
Search LeadGet CampaignsList Members
Take someone out of outreach when they ask
Lyro resolves the lead, removes them from several audiences in one call, and writes back what the conversation revealed so the record is right if they return later.
Remove Lead From AudiencesCreate Or Update LeadSearch Lead
Turn an identified website visitor into outreach
Lyro pushes an identified visitor from RB2B or Vector into the audience you nominate, and registers the inbox webhook that reports LinkedIn and email replies as they land.
Add RB2B Visitor To AudienceRegister Vector Visitor WebhookCreate Inbox Webhook

How it works

Get started in 3 steps

Connect once, then just ask. There is no workflow builder to learn and nothing to maintain — Lyro reads the La Growth Machine actions it has and picks the ones a request needs.

01
Connect La Growth Machine
Authorize the La Growth Machine account your team already uses — one consent screen, no API keys, no mapping tables. Lyro can only do what you granted that account, and you can disconnect it at any time.
02
Tell your agent what you need
Describe the job the way you would hand it to a teammate. Lyro maps it to the La Growth Machine actions that close it and chains as many as the request needs.
03
Watch it work
The agent runs the actions inside the conversation the customer is already in, so nobody copies data between tabs and your team can take over at any point.
Get started free

La Growth Machine · Lyro

Everything else about La Growth Machine

Setup, permissions, and the limits of what Lyro can do inside La Growth Machine.

An audience, plus at least one identifier: proEmail, persoEmail, linkedinUrl, twitter, or a first and last name with a company name or company URL. Passing a leadId updates the existing lead rather than creating a second record for the same person.

Every action available in La Growth Machine

All 13 actions your agent can call on La Growth Machine, straight from the live MCP connection.

Add rb2b visitor to audience
Add RB2B website visitor to a LaGrowthMachine audience via native webhook.
Create audience from linkedin URL
Import leads into La Growth Machine audiences from LinkedIn URLs.
Create inbox webhook
Create an inbox webhook for real-time notifications.
Create or update lead
Create or update a lead in LaGrowthMachine.
Delete inbox webhook
Delete an existing inbox webhook by its ID.
Get campaigns
Retrieve all campaigns from LaGrowthMachine with pagination support.
List audiences
List all audiences in your LaGrowthMachine account.
List identities
List all connected identities in your LaGrowthMachine account.
List inbox webhooks
List all inbox webhooks currently configured in your workspace.
List members
List all members (users) associated with your workspace.
Register vector visitor webhook
Register Vector website visitors to a La Growth Machine audience.
Remove lead from audiences
Remove a lead from one or more specified audiences in La Growth Machine.
Search lead
Search for a lead using various criteria.