ActiveTrail MCP integration
Checks subscription state and activity before replying, updates contacts and groups from a conversation, and reads delivery and bounce detail.
162actions available
Three actions you can hand over today
Every action runs live through MCP. Nothing to build, nothing to maintain.
Create contact
Lyro creates a new ActiveTrail contact from the details captured during a conversation. The person is on the list straight away, without anyone re-typing their email into a separate form.
Add group member
Lyro adds an existing contact to an ActiveTrail group so they start receiving the right campaigns. Segmenting happens as the conversation ends, not in a weekly clean-up.
List SMS campaigns
Lyro pulls the ActiveTrail SMS campaigns matching a date range or search term. Support can tell a customer exactly which message they were sent and when.
How businesses use ActiveTrail + Lyro
Each card is one request a support team gets, and the ActiveTrail actions Lyro runs to close it.
Check where the contact stands before replying
Lyro reads whether the person is still subscribed, what they have recently opened or clicked, and which mailing lists they sit on, so the answer matches what they are actually receiving.
Get Contacts Subscription StatusGet Contact ActivityGet Contact's Mailing ListsUpdate the contact from the conversation
Lyro creates the contact if they are new, corrects the details they just confirmed, and adds them to the group that matches the interest they described.
Create ContactUpdate Contact DetailsCreate Or Update Group MemberExplain why a message did not arrive
When someone says they never got the email, Lyro reads the campaign report, checks the bounce type recorded against their address, and looks at whether a spam complaint was logged.
Get Campaign ReportGet Campaign Bounced Emails By TypeGet Campaign Spam ComplaintsPick up what an SMS campaign started
Lyro reads the two-way SMS replies a campaign generated and its delivery summary, so a customer who answered a marketing text gets a real response rather than silence.
Get Two-Way SMS RepliesList SMS CampaignsGet SMS Campaign Report Summary
How it works
Get started in 3 steps
Connect once, then just ask. There is no workflow builder to learn and nothing to maintain — Lyro reads the ActiveTrail actions it has and picks the ones a request needs.
- 01
Connect ActiveTrail
Authorize the ActiveTrail account your team already uses — one consent screen, no API keys, no mapping tables. Lyro can only do what you granted that account, and you can disconnect it at any time.
- 02
Tell your agent what you need
Describe the job the way you would hand it to a teammate. Lyro maps it to the ActiveTrail actions that close it and chains as many as the request needs.
- 03
Watch it work
The agent runs the actions inside the conversation the customer is already in, so nobody copies data between tabs and your team can take over at any point.
Get started free
Everything else about ActiveTrail
Setup, permissions, and the limits of what Lyro can do inside ActiveTrail.
Not directly - the toolkit has no send action. It can build the campaign from an approved template with Create Campaign From Template and set the timing with Update Campaign Scheduling, leaving the send itself to ActiveTrail on that schedule.
Every action available in ActiveTrail
All 162 actions your agent can call on ActiveTrail, straight from the live MCP connection.
Add group member
Add a member to a group in ActiveTrail.
Get contact growth
Retrieve executive report on contact growth showing daily active and inactive contact growth.
Create or update group member
Create or update a member in a group.
Create a new group
Create a new group in ActiveTrail.
Create contact
Create a new contact in ActiveTrail.
Create content category
Create a new content category in ActiveTrail account.
Create new mailing list
Create a new mailing list in ActiveTrail.
Create order
Create new orders in ActiveTrail commerce system.
Create smart code site
Create a new Smart Code site in ActiveTrail.
Create webhook
Create a new webhook for event notifications in ActiveTrail.
Delete content category
Delete a specific content category by ID.
Delete group member
Delete a group member by ID.
Delete automations
Delete one or more automations from Active Trail.
Delete campaign
Remove a campaign from ActiveTrail account.
Delete contact
Remove a contact from the ActiveTrail account.
Delete group by ID
Delete a group by ID.
Delete group member
Remove a member from a group in ActiveTrail.
Delete mailing list
Remove a mailing list from ActiveTrail account.
Delete mailing list member
Remove a member from a mailing list in ActiveTrail.
Delete smart code site
Remove a Smart Code site from ActiveTrail.
Delete template
Remove a template from ActiveTrail account.
Delete template category
Delete a template category by ID.
Delete webhook parameter
Delete a given webhook parameter from your account's webhook configuration.
Get account balance
Retrieve email and SMS credit balance for the account.
Get specific content category
Retrieve specific category details by ID.
Get activecommerce integration data
Retrieve the account's ActiveCommerce integration data.
Get account merge status
Check if the account has awaited merges.
Get list of all SMS campaign clickers
Retrieve all contacts who clicked on links in an SMS campaign.
Get all campaign reports
Retrieve a full overview of all campaign reports with comprehensive metrics.
Get all groups
Retrieve the full list of account groups with pagination and filtering.
The tools ActiveTrail sits next to
Same connection, same setup. Pick the next one your team already uses.
Cardly
Reports available artwork, templates and writing styles, builds contact lists and previews cards against credit, and manages webhooks and portal access.
Engage
Creates and updates users mid-conversation, tracks the events behind segmentation, and moves list subscriptions and account roles to match.
Linkly
Mints short links on your own domain, breaks click data down by country or platform, prunes dead links, and raises an event when one is clicked.
Omnisend
Looks up contacts, orders, and carts, keeps the product catalog current, and fires customer events that trigger your existing automations.
Sendfox
Adds subscribers with your custom fields, reports which lists someone is on, honours unsubscribe requests immediately, and creates new lists.
Unisender
Checks whether a specific email was delivered, subscribes contacts with field values and tags, maintains campaign templates, and processes opt-outs.
Ready to connect ActiveTrail?
Authorize the account and your agent has all 162 actions from the first conversation.