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Segmetrics

Segmetrics MCP integration

Upserts contacts as details are confirmed, creates product records, and handles deletion requests by ID or email.

Connect SegmetricsSee all integrations

3actions available

  1. Home/
  2. Integrations/
  3. Segmetrics

Three actions you can hand over today

Every action runs live through MCP. Nothing to build, nothing to maintain.

  • Add or update contact

    Lyro adds or updates a contact in SegMetrics to sync customer value. Agents maintain CRM data without switching to another system.

  • Create product

    Lyro creates a new product in SegMetrics for attribution tracking. Agents add offerings to the catalog without backend access.

  • Delete contact

    Lyro permanently removes a contact from SegMetrics per privacy requests. Agents handle compliance without manual database cleanup.

See all 3 actions

How businesses use Segmetrics + Lyro

Each card is one request a support team gets, and the Segmetrics actions Lyro runs to close it.

  • contacts

    Write the lead in while the conversation is still open

    When a visitor confirms their details, Lyro upserts the contact in SegMetrics straight away, so the record is in place for attribution rather than arriving with the next import days later.

    Add or Update ContactCreate Product
  • sell

    Register a product before revenue lands against it

    Lyro creates the product record once the details are confirmed, so a new plan, add-on, or SKU has somewhere to attribute purchases instead of falling into an unlabelled bucket.

    Create ProductAdd or Update Contact
  • lock

    Action a removal request the moment it is made

    When a customer asks to be taken off the list, Lyro confirms the record and deletes that contact by ID or email, so the request is honoured in the conversation rather than queued for someone to process.

    Delete ContactAdd or Update Contact
  • task_alt

    Clean up a bad import without losing purchase history

    Lyro removes the duplicate or mistyped contact and re-adds the correct one, and because deletion leaves associated invoices and purchases in place, the revenue history behind the reports survives the cleanup.

    Delete ContactAdd or Update Contact

How it works

Get started in 3 steps

Connect once, then just ask. There is no workflow builder to learn and nothing to maintain — Lyro reads the Segmetrics actions it has and picks the ones a request needs.

  1. 01

    Connect Segmetrics

    Authorize the Segmetrics account your team already uses — one consent screen, no API keys, no mapping tables. Lyro can only do what you granted that account, and you can disconnect it at any time.

  2. 02

    Tell your agent what you need

    Describe the job the way you would hand it to a teammate. Lyro maps it to the Segmetrics actions that close it and chains as many as the request needs.

  3. 03

    Watch it work

    The agent runs the actions inside the conversation the customer is already in, so nobody copies data between tabs and your team can take over at any point.

    Get started free

Segmetrics · Lyro

What can you do in Segmetrics without me setting anything up?

These, right away:

  • Create product
  • Delete contact
  • Add or update contact

Great, let's start with the first one.

Ask Lyro anything...

FAQ

Everything else about Segmetrics

Setup, permissions, and the limits of what Lyro can do inside Segmetrics.

  • Delete Contact permanently removes that contact by ID or email and the action is irreversible, so Lyro confirms which record is meant before calling it. Associated invoices and purchases stay in SegMetrics by design, so historical reporting is not rewritten by a deletion.

  • No. Add or Update Contact is an upsert, so the same action that creates a new contact updates an existing one when the email already matches. Correcting a detail later in the conversation updates the record rather than adding a duplicate.

  • No. The three connected actions - Create Product, Add or Update Contact, and Delete Contact - are all writes. Lyro keeps the underlying records accurate, but the funnel and attribution reporting itself stays in the SegMetrics dashboard.

  • A form sync writes whatever the form captured, at submit time. Lyro writes after the detail has been confirmed in conversation, corrects the same record later in that exchange if something changes, and can recognise that a removal request needs Delete Contact rather than another update.

Every action available in Segmetrics

All 3 actions your agent can call on Segmetrics, straight from the live MCP connection.

  • Create product

    Create a new product in SegMetrics.

  • Delete contact

    Permanently delete a specific contact by ID or email from SegMetrics.

  • Add or update contact

    Add or update a contact in SegMetrics.

The tools Segmetrics sits next to

Same connection, same setup. Pick the next one your team already uses.

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    Builds campaigns from objective down to creative, reads performance for any ad object, searches targeting options, and audits Business Manager access.

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    Semrush

    Scores keyword difficulty and volume, names organic and paid competitors, and breaks down backlink profiles and rival ad copy on request.

  • Snapchatarrow_outward

    Snapchat

    Reports live campaign and ad squad delivery, launches campaigns, syncs audience segments, and traces charges back to their invoice.

Browse every integration
Support agent working at a laptop next to the Lyro mascot

Ready to connect Segmetrics?

Authorize the account and your agent has all 3 actions from the first conversation.

Connect SegmetricsTalk to sales
Connect SegmetricsTalk to sales
Support agent working at a laptop next to the Lyro mascot