Mailchimp

Mailchimp MCP integration

Checks subscription status and send history, tags and segments people from a conversation, and handles unsubscribes without an agent.

272actions available

Three actions you can hand over today

Every action runs live through MCP. Nothing to build, nothing to maintain.

  • Schedule campaign

    Lyro schedules a Mailchimp campaign to go out at a specific date and time. Marketing can line up a send during a conversation without a second trip into Mailchimp to set the timer.

  • Search campaigns

    Lyro searches Mailchimp for campaigns matching a keyword or query a conversation refers to. Finding the right past campaign takes a moment instead of a manual scroll through the list.

  • Send test email

    Lyro sends a test email for a Mailchimp campaign so it can be checked before it reaches the full audience. A mistake in the copy or layout gets caught before real subscribers ever see it.

See all 272 actions

How businesses use Mailchimp + Lyro

Each card is one request a support team gets, and the Mailchimp actions Lyro runs to close it.

  • Check what this subscriber was actually sent

    Lyro finds the person in the audience, reads their subscription status, and pulls their email activity, so a question about a promotion they did or did not receive gets a factual answer.

    Search MembersGet Member InfoGet Subscriber Email Activity
  • Segment from what the customer just told you

    Lyro adds or updates the subscriber from the conversation, applies the tag matching the interest they expressed, and drops them into the segment that owns that topic.

    Add Or Update List MemberAdd Or Remove Member TagsAdd Member To Segment
  • Handle an unsubscribe request the moment it lands

    When someone asks to stop hearing from you, Lyro unsubscribes them, archives the member where the audience needs cleaning, and can confirm they are on the unsubscribed list rather than promising it.

    Batch Subscribe Or UnsubscribeArchive List MemberList Unsubscribed Members
  • Read the campaign report instead of exporting it

    Lyro pulls the opens, clicks, and link-level detail for a campaign, and checks the send checklist before a scheduled one goes out, so a status question does not wait for the marketing owner.

    Get Campaign ReportGet Campaign Link DetailsGet Campaign Send Checklist

How it works

Get started in 3 steps

Connect once, then just ask. There is no workflow builder to learn and nothing to maintain — Lyro reads the Mailchimp actions it has and picks the ones a request needs.

  1. 01

    Connect Mailchimp

    Authorize the Mailchimp account your team already uses — one consent screen, no API keys, no mapping tables. Lyro can only do what you granted that account, and you can disconnect it at any time.

  2. 02

    Tell your agent what you need

    Describe the job the way you would hand it to a teammate. Lyro maps it to the Mailchimp actions that close it and chains as many as the request needs.

  3. 03

    Watch it work

    The agent runs the actions inside the conversation the customer is already in, so nobody copies data between tabs and your team can take over at any point.

    Get started free
Mailchimp · Lyro

Everything else about Mailchimp

Setup, permissions, and the limits of what Lyro can do inside Mailchimp.

  • No, and neither can anyone else through the API - Mailchimp requires an unsubscribed contact to opt back in themselves, so Add Or Update List Member cannot flip that status. The honest reply is to send them the signup form, which is what protects your sending reputation.

Every action available in Mailchimp

All 272 actions your agent can call on Mailchimp, straight from the live MCP connection.

  • Add automation

    Create a new classic abandoned cart automation in your Mailchimp account.

  • Add batch webhook

    Configure a webhook that will fire whenever any batch request completes processing.

  • Add campaign

    Create a new Mailchimp campaign.

  • Add campaign feedback

    Add feedback on a specific Mailchimp campaign.

  • Add campaign folder

    Create a new campaign folder to organize email campaigns in Mailchimp.

  • Add cart

    Add a new cart to a store.

  • Add cart line item

    Add a new line item to an existing cart.

  • Add connected site

    Create a new Mailchimp connected site.

  • Add contact to audience

    Create a new omni-channel contact in a Mailchimp audience.

  • Add domain to account

    Add a sending domain to the Mailchimp account for email verification.

  • Add event

    Add an event for a list member.

  • Add export

    Create a new account export in your Mailchimp account.

  • Upload file to file manager

    Upload a new image or file to the Mailchimp File Manager.

  • Add folder

    Create a new folder in the File Manager to organize uploaded files.

  • Add interest category

    Create a new interest category.

  • Add interest in category

    Create a new interest or 'group name' for a specific category.

  • Add landing page

    Create a new Mailchimp landing page.

  • Add list

    Create a new audience (list) in your Mailchimp account.

  • Add member note

    Add a new note for a specific subscriber in a Mailchimp list (audience).

  • Add member to segment

    Add an existing list member to a static segment (tag) in Mailchimp.

  • Add merge field

    Add a new merge field for a specific audience.

  • Add order line item

    Add a new line item to an existing order in a Mailchimp e-commerce store.

  • Add or remove member tags

    Add or remove tags from a list member.

  • Add or update customer

    Add or update a customer in a Mailchimp e-commerce store.

  • Add or update list member

    Add or update a list member (subscriber) in a Mailchimp audience/list.

  • Add or update product variant

    Add a new product variant or update an existing one in a Mailchimp e-commerce store.

  • Add product

    Add a new product to a Mailchimp e-commerce store.

  • Add product image

    Add a new image to a product in a Mailchimp e-commerce store.

  • Add promo code

    Add a new promo code to an e-commerce store under an existing promo rule.

  • Add promo rule

    Add a new promo rule to a store.

Ready to connect Mailchimp?

Authorize the account and your agent has all 272 actions from the first conversation.

Support agent working at a laptop next to the Lyro mascot